PERSEPSI TENTANG IMPLEMENTASI CSR DAN PENGARUHNYA TERHADAP DUKUNGAN KELANGSUNGAN KEGIATAN USAHA

Abstract

A critical issue in corporate social responsibility (CSR) research is the impact of CSR on the existence of the business. Business activities must be strengthen corporate accountability, respecting ethical value, and in the interest of all stakeholders. Responsible business practices respect and preserve the natural environment. Responsible business activities also improve the quality  and opportunities of life, empower people, and invest in communities where businesses operate. This research shown that the higher implementations of CSR in the business will impact the higher the community support. Also, the higher implementations of CSR will decrease social cost and improve senses of belonging of the worker.